5. WordPress plugins
If you want to quickly build your landing page and you’re not a developer, browse the official WordPress repository. You can also install a free WordPress plugin, which will allow for seamless integration.
Like with every WordPress plugin, the installation path looks as follows:
Plugins → Add new → Install → Enable plugin
The plugin will be available in a left sidebar menu from the cockpit and you will be able to start with a new project.
Like with most plugins for landing page creation, editing a new page involves a simple visual editor, from which you can choose a theme. You can fully adjust it to your needs.
If you’re not tech savvy, working with a WordPress plugin is a good idea. Remember though, that most plugins will still require having an account in a landing page building tool. Without the account you won’t be able to use the handy functionalities.
When choosing a plugin, focus on the tool’s ability to link your own subdomain to the landing page and the ability to add meta description for SEO purposes. The last important thing is the ability to link social media accounts.
WordPress is a good tool for content creation, as well as landing page embedding. It does not give, however, full creative and production freedom; without plugins, landing page configuration is clunky at best. That’s why it’s best to reach for a tool that is dedicated to the landing page creation process and its configuration options are significantly bigger and ongoing.