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Present your visitors with sincere reviews and opinions about your services or products to show how your customers’ lives have changed thanks to your work. You can embed video testimonials or reviews from rating sites.
Make it exciting to wait for your products. Do you sell any of your courses periodically? Do you publish ebooks and announce them before they go live? Think about adding a time counter to show exactly how much time is left until the launch.
Allow visitors to download free resources: ebooks, checklists, or short workbooks. Provide valuable content in return for contact details to both inspire trust and grow your subscribers list. You can also invite users to free webinars and online events.
Make use of available integrations and embed HTML code to sell products on a landing page. Remember to first justify the price and present the benefits, and then get on to the pricing.