Landing Page of the Week #1 – Matrix Ressurections

September 16, 2021 1 min read Written by: Kasia Hajok Kasia Hajok
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This week, we present to you the interactive landing page advertising the movie we’re all waiting for: Matrix 4. The visitors get redirected to the landing page from the famous whatisthematrix.com domain, the same one that was launched back in 1999. A pretty cool example of re-using an old domain name, huh?

Source: https://www.matrixresurrections.net

Let’s check if it dodged the bullets:

  • The design is minimalistic and pure like the Matrix code
  • Two pills are not so obvious Calls To Action, but true fans will know which one to click
  • And indeed, they knew, as more than 180k unique teaser trailers were played
  • Personalized video showing the exact current time is super-immersive and engaging, love it!
  • The mobile view is very well designed and functional, though it might not run great on the famous Nokia 8110

Check out this landing page by yourself – FOLLOW THE WHITE RABBIT

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