Landing Page of the Week #37 – What you didn’t know about office chairs
Sometimes all you need your landing page to do is to draw someone's attention. Is this why there are more and more pages including quizzes, test and games?
This page doesn't waste your time and immediately takes you to the quiz.
The interactive quiz is simple and engaging. You can't wait to discover which chair the test will recommend to you.
Potentially confusing phrases (like breathability) are quickly and clearly explained.
Does this page need anything more?
There is not a single human on this landing page, so I wonder if an alternative version showing people and their matching chairs would convert better.
Landing Page of the Week is a series where I review examples of landing pages from the web.