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Home Blog 9 Best AI Copywriting Tools and Software – TOP 9 in 2024

9 Best AI Copywriting Tools and Software – TOP 9 in 2024

Best AI copywriting tools for 2024 can take your content to the next level. Find out about the nine top-rated tools, evaluate their features, compare them with what you need, and start creating content more efficiently than ever. Enjoy artificial intelligence capabilities and craft content that is perfectly tailored to your target audience’s needs and well-suited to Google algorithms, all within minutes.
ai copywriting tools

AI copywriting tools have revolutionized how businesses create content, offering efficiency, creativity, and precision that traditional methods often lack. In 2024, the landscape of AI-driven copywriting is more diverse and powerful than ever, with tools catering to various content needs – from blog posts and social media updates to ad copy and email marketing.

These tools streamline the content creation process and improve the quality of results, making them a must-have for marketers and writers alike. Many different solutions are available, but when deciding how to create content for your websites, the top choice is Landingi the best AI copywriting tool integrated with an intuitive page builder. With a growing emphasis on high-quality, engaging content, Landingi leverages advanced algorithms to help users craft compelling copy that resonates with their audience.

Statistics prove the importance of AI in digital marketing: In 2024, 83.2% of content marketers intend to incorporate AI content generation tools into their content marketing strategies, according to a Siege Media study: 5 Content Marketing Trends for Success in 2024.

If you haven’t started your journey with new AI technology yet or are looking for the best solution for improving your content creation process efficiency, read on and meet the top AI copywriting tools in 2024. In this article, we describe the best AI copywriting tools and highlight their unique features and benefits to help you choose the right tool for your needs.

  1. Landingi
  2. Jasper
  4. Writesonic
  5. Rytr
  6. Anyword
  7. Wordtune
  8. Article Forge
  9. Simplified

Harness the power of AI to generate copy, edit images, and improve SEO. All within a single platform. Save time and get one step closer to perfection.

What Is the Best AI Copywriting Tool?

The best AI tool is Landingi, especially if you’re looking for a comprehensive tool for crafting well-performing website content. Landingi is a multifunctional platform with over 10 years of history in simplifying crafting, testing, and optimizing landing pages. In the artificial intelligence age, it provides AI-driven solutions that support the content creation process.

In the user-friendly editor, you can describe your needs, starting with the page purpose, choosing a style, and adjusting the generated content to your target audience. Its capabilities generate a few copy versions you can approve or reject, adding content to the visual page editor. The AI copywriting doesn’t end at this. Landingi AI + SEO can optimize your page to meet search engine requirements. It also allows for visual content edition.

Landingi is an outstanding solution for crafting AI landing pages. With other built-in features available in the platform, you can also use AI to optimize your page based on gathered data, rewrite your content, and test its different versions to find the most effective one.

Learn more about Landingi and other great AI copywriting tools from our ranking of the top 9 AI copywriting tools in 2024 – meet advanced technology that can simplify your digital marketing efforts and boost your content efficiency.

1. Landingi

The best AI tool for copywriting is Landingi, a multifunctional landing page platform that leverages artificial intelligence. It stands out due to its professional features and user-friendly editor, making it a top choice for marketers and individuals. The tool utilizes advanced AI algorithms to generate engaging and optimized copy, ensuring compelling and SEO-friendly content. It helps improve search engine rankings and drive more traffic to your site.

The page builder includes built-in artificial intelligence functions for creating high-quality content based on prompts. These functions allow you to generate compelling text and insert suggestions in the visual page editor. Integrated AI SEO features help refine your content to improve visibility and ranking on search engines. Additionally, Landingi offers AI image editing capabilities within the platform, allowing you to enhance your visuals without needing external software.

Landingi is not only a page and content creator but also a professional platform for managing and optimizing your landing pages. The A/B testing tool enables you to test different versions of your landing pages to determine which performs better. This, combined with AI copywriting capabilities, gives you room to craft high-converting pages. A/B testing provides valuable insights into user interactions, helping to make data-driven decisions, including AI-generated headlines and text sections, for better conversion rates.

This multifunctional platform includes an EventTracker tool for tracking micro-conversions and analyzing events and clicks. This solution helps understand how visitors interact with your pages and identify areas for improvement. Additionally, Landingi seamlessly integrates with various mar-tech apps and software, allowing smooth workflows and comprehensive campaign management.

Key features of Landingi:

  • Intuitive builder,
  • Built-in AI text generator,
  • AI SEO optimization feature,
  • AI image editor,
  • A/B testing tool,
  • Built-in user behavior tracking tool,
  • AI copy rewriting function,
  • Over 170 integrations.

Pricing: 14-day free trial, Paid Plans from $29 monthly.

2. Jasper

Jasper is a great AI copywriting tool for crafting multichannel campaigns within minutes. Its intuitive interface makes the tool perfect even for inexperienced users, but thanks to its advanced technology, Jasper is a good solution for marketers seeking better efficiency. The tool helps users move from idea to execution faster and with better outcomes. It leverages AI to assist in creating diverse content types, from blog posts and articles to marketing copy, ensuring high-quality and engaging outputs.

As one of the best AI copywriting tools, Jasper taps into a central system for all your content, providing a repository of information that helps maintain consistency and accuracy across all content pieces. This tool goes beyond faster outputs by providing features for higher-performing marketing, like analytics that offer insights into content performance, helping users refine their strategies for better engagement and conversion rates.

The team acceleration feature allows teams to move faster and with fewer miscommunications. Jasper facilitates better collaboration among team members, streamlining the content creation process and enhancing productivity. Designed with enterprise needs in mind, the tool ensures security and privacy, making it a reliable choice for larger organizations that require stringent data protection measures.

Key features of Jasper:

  • AI-assisted multichannel content generator,
  • Team acceleration feature,
  • Analytics tool,
  • AI image generator,
  • Various integrations.

Pricing: 7-day free trial, Paid Plans from $39 monthly.

3. is an AI writing tool for content creation with comprehensive features tailored specifically to marketers. It’s also a perfect choice for individuals looking for a solution to streamline their content creation process. The tool is designed with simplicity in mind, making it accessible to users of all skill levels. Its intuitive interface guides users through the content creation process, ensuring a smooth and hassle-free experience.

The tool supports collaborative efforts, allowing teams to work together seamlessly, which is particularly beneficial for marketing teams, enabling them to brainstorm and refine content collectively. includes features that help optimize content for search engines. Incorporating relevant keywords and phrases aids in improving the visibility and ranking of content on search engines.

It also helps in content translation and localization, supporting content creation in multiple languages, catering to a global audience and enhancing its utility for international marketing campaigns. provides an extensive prompt library, which helps to craft the perfect copy for each digital marketing area.

Key features of

  • AI copy generator for all marketing purposes,
  • Prompt library,
  • Localization and translation feature,
  • AI social media posts generator,
  • SEO feature.

Pricing: Free Forever Plan with limited words in chat, Paid Plans from $36 monthly.

4. Writesonic

Writesonic is considered the best AI copywriting tool, especially for crafting long-form copy, making it an essential resource for content creators. Its efficiency lies in generating branded articles enriched with real-time data, ensuring both quality and relevance.

Writesonic includes advanced SEO tools to help optimize content for search engines, improving visibility and driving traffic. The SEO feature shows the article’s SEO relevance and gives tips to improve the text. It also helps in generating meta descriptions and titles.

Its advanced features support creating longer content forms by adjusting articles to the brand voice and style. It also provides rewording and paraphrasing tools, a content idea generator, and FAQs and conclusions generator. What distinguishes Writesonic from other AI copywriting tools is its use of real-time data, in-depth web research, and competitor semantic analysis. You can also enrich your articles using the photosonic feature, saving your budget spent on professional designers or photo stocks.

Key features of Writesonic:

  • AI article writer,
  • Built-in SEO optimization tool,
  • Competitor analysis,
  • Rewording and rephrasing tools,
  • Photosonic feature.


  • For individuals: Free Plan with limitations, Paid Plans from $12 monthly.
  • For professionals and teams: Paid Plans from $79 monthly.

5. Rytr

Rytr is widely known as one of the best AI copywriting tools for its advanced features, user-friendly interface, and affordability. Key features that make Rytr exceptional include its ability to generate content that mirrors the brand’s tone, ensuring that the AI-produced text sounds like it was written by a human, not a robot. This personalization is achieved by analyzing a sample of user writing, making it ideal for maintaining a consistent voice across various projects.

Another standout feature of Rytr is its plagiarism checker, which guarantees the uniqueness of the content, a critical factor for maintaining credibility and avoiding duplicate content issues. Rytr supports writing in over 40 languages, making it a versatile choice for global marketing campaigns.

The tool helps create marketing copy for various purposes, from email responses and ad content generation (SM ads, Google ads) to a blog post generator with SEO features, including creating meta titles and meta descriptions. Rytr also provides tools for keyword generation and extraction, simplifying the adjustment of your content to search engines.

Key features of Rytr:

  • AI content generator,
  • SEO features,
  • AI ad content generator,
  • AI newsletter tool,
  • AI keyword generator.

Pricing: Free Forever Plan with limitations, Paid Plans from $7.50 monthly.

6. Anyword

Anyword is another great AI copywriting tool, ideal for marketers aiming to elevate their content strategy. Its robust features and user-friendly interface make it a top choice for creating compelling, data-driven copy that resonates with target audiences. The tool offers a unique performance prediction feature, enabling marketers to forecast the success of their copy before it goes live. This feature helps select only high-performing variations, maximizing engagement and conversion rates.

Anyword excels in creating personalized ad copy at scale – marketers can generate content that aligns closely with different audience personas and their unique pain points, enhancing the relevance and impact of used messages. This tool is a great choice for those who want to boost their content efficiency, providing AI-driven insights by Copy intelligence feature.

While generating the content, you can set your brand’s style and describe your target audience to achieve copy that is tailored perfectly to your and your audiences’ needs. Anyword builds trust by providing private LLM to secure data. It also provides a Chrome extension that adjusts large language models, like ChatGPT or Notion AI, to your brand preferences and marketing strategies.

Key features of Anyword:

  • Performance prediction,
  • AI copywriting tool for all marketing purposes,
  • Copy intelligence for performance boosting,
  • Integrations with other AI tools.

Pricing: Free Trial, Paid Plans from $39 monthly.

7. Wordtune

Wordtune is an AI writing tool worth your attention. It enhances productivity and writing quality by providing AI-driven suggestions that help users write faster while maintaining their unique voice. Wordtune’s capabilities extend from rewriting paragraphs to improving individual word choices, making it an essential tool for anyone looking to refine their writing.

AI Writing tool helps users enhance their productivity by offering contextually relevant suggestions, helping maintain the writer’s unique style and tone. Wordtune offers intelligent rewrite suggestions to perfect writing from a single word to an entire page, ensuring the content flows naturally and is error-free. The tool supports natural language processing and uses AI to improve your writing.

You can personalize your content further by integrating statistical facts or lightweight components like jokes, ensuring the content is engaging and appropriate for the target audience. The summarizing tool reduces reading time by condensing long articles, PDFs, and videos into concise summaries, helping users stay informed efficiently.

Key features of Wordtune:

  • AI writing tool,
  • Grammar checker feature,
  • Rewriting feature,
  • Content personalization feature,
  • Summarizing tool.

Pricing: Free Plan with limitations, Paid Plans from $6.99 monthly

8. Article Forge

Article Forge is an excellent AI copywriting tool that generates high-quality, coherent articles. It helps create long content forms – copywriters specify the length and topic, and the tool generates articles with natural sections and subsections. This feature especially benefits users looking to produce in-depth, well-structured content without extensive manual effort.

The tool’s features include the ability to give precise instructions to tailor the content to specific needs, the functionality to extend articles indefinitely, and real-time research capabilities to write about current events accurately. Additionally, Article Forge ensures the content passes AI detection checks, producing human-like, natural text.

The SEO optimization feature makes the generated content perfectly suited to Google algorithms. If you need a tool to generate long-form content, Article Forge is the best choice – you can extend your text to over 20,000 words. It also provides a bulk article generation feature, allowing you to craft many articles within one click.

Key features of Article Forge:

  • AI article writer,
  • SEO feature,
  • Human-quality content generation,
  • Real-time researcher,
  • Bulk article generation.

Pricing: 5-day Free Trial, Paid Plans from $27 monthly.

9. Simplified

Simplified is also one of the best AI copywriting tools available today. It generates a wide variety of content quickly and effectively, which makes it a great choice for marketers. Simplified’s AI writer can produce over 80 types of copy, including blogs, articles, ads, product descriptions, and social media posts, ensuring versatility for different marketing needs.

The AI Writer can create multiple tones and languages, which can be useful in crafting various campaigns. The platform supports 30+ languages and allows users to choose from various tones to match their brand’s voice. The integrated editor provides flexibility, allowing users to tweak the AI-generated text to better suit their specific requirements.

It provides real-time collaboration tools that enable teams to work together seamlessly, making content creation more efficient. These features make Simplified an excellent tool for both marketers and individual content creators looking for a reliable and efficient AI copywriting solution. A built-in SEO optimization tool makes generated content not only attractive to the audience but also well-prepared for search engine algorithms.

Key features of Simplified:

  • AI Writer with over 80 various templates,
  • User-friendly content editor,
  • Real-time collaboration tool,
  • SEO optimization feature,
  • Personalization feature.

Pricing: Paid Plans from $14 monthly.

Which AI Copywriting Tool Is Best for Landing Pages?

The best AI copywriting tool for landing pages is Landingi, thanks to its professional, specialized features designed to enhance user engagement and conversion rates. Landingi is widely known as the best landing page builder utilizing artificial intelligence capabilities to improve the page creation and optimization processes.

First of all, it offers a drag-and-drop builder, allowing easy customization of landing pages without coding skills. AI landing pages are formed with an AI-powered copy generation tool that ensures your content is compelling and SEO-optimized. With over 400 customizable templates, built-in SEO tools, and A/B testing capabilities, Landingi helps marketers create high-converting landing pages efficiently. Its real-time analytics and integrations with various mar-tech tools further streamline the content creation and optimization process.

AI copywriting tool from Landingi is available right in its visual editor. Thanks to this, landing page content creation goes effortlessly – it’s enough to describe your product or service, type your page purpose, and tailor requests to your target audience by describing your perfect customer, typing key benefits, and choosing the tone of writing. Depending on your needs, the tool will craft content ideas for the entire page or its previously selected sections.

Landingi builder also provides professional solutions for translating and localizing your landing pages, supporting 27 languages.

Its AI capabilities can help you optimize your landing pages for SEO by creating meta descriptions and titles. Still, landing pages have to be visually appealing – Landingi provides an AI image editor with background remover that speeds up the creation of perfectly designed pages.

Who Should Use AI Copywriting Tools?

AI copywriting tools are game-changers for a broad spectrum of users, from solo content creators to growing enterprises. The list of users who can benefit from AI copywriting tools includes the following:

  1. Content creators and writers – freelance writers and content creators can use AI copywriting tools to overcome writer’s block, generate ideas, and produce high-quality content faster. These tools provide valuable assistance in refining drafts and ensuring the content aligns with client requirements.
  2. Marketers – they can improve their content strategy with AI copywriting tools. In minutes, marketers can generate engaging, SEO-optimized content, whether blog posts, social media updates, email campaigns, or ad copy tailored to their audience.
  3. Small business owners – they can elevate their online presence without hiring a full-time writer or marketing team. AI tools enable the creation of professional-grade content that engages and converts, all in a budget-friendly way.
  4. E-commerce businesses – they can boost their strategies with compelling product descriptions, high-converting landing pages, and promotional content crafted by AI, enhancing the shopping experience and driving more sales effortlessly.
  5. Agencies – AI tools help manage multiple clients, produce diverse content types, and maintain high quality, streamlining the process, focusing on strategy, and keeping clients happy.
  6. SEO specialists – they can maximize their impact with AI-driven copy and create engaging, keyword-rich content that ranks higher on search engines.

All types of users, by integrating AI copywriting tools, can dramatically boost productivity, enhance content quality, and achieve remarkable marketing results.

Which AI Copywriting Tool Is Best for Beginners?

The best AI copywriting tool for beginners is Rytr, as it offers a simple yet powerful platform that helps users generate highquality content quickly. Its user-friendly interface and intuitive design make it accessible to those new to AI-driven content creation. With features like tone customization, multilingual support, and a built-in plagiarism checker, it ensures that the content is unique and tailored to specific needs.

Additionally, Rytr provides templates for various content types, making it easy for beginners to create blog posts, social media updates, product descriptions, and more, all with minimal effort. With its Free Forever Plan, beginners can leverage AI potential without spending money on expensive advanced solutions.

How to Choose the Best AI Copywriting Tool?

To choose the best AI copywriting tool, consider your needs and expectations, check out various tools’ capabilities, and choose the one that provides important for your business options at an affordable price. While selecting the best AI copywriting tool, follow the guide:

  • Identify your needs – determine the type of content you need (e.g., blog posts, ads, social media updates) and the volume.
  • Ease of use – look for a user-friendly interface that requires minimal training.
  • Customization options – ensure the tool offers tone, style, and length customization to match your brand voice.
  • SEO capabilities – choose a tool with built-in SEO features to optimize your content for search engines.
  • Language support – check if the tool supports multiple languages, especially if you need multilingual content.
  • Integrations – verify compatibility with other tools and platforms you use.
  • Pricing – compare pricing plans and choose one that fits your budget.
  • Customer support – ensure the tool offers reliable customer support for troubleshooting and guidance.

What Is the Average Cost of an AI Copywriting Tool?

The average cost of an AI copywriting tool can vary widely from $0 for free plans to over $180 for extensive plans, based on features, usage limits, team members, and the target market. The average cost across various plans involves the following options:

  • Free Plans: Usually, AI copywriting tools offer free trials, and some of them offer $0 plans with limited features and usage.
  • Basic Plans: Typically range from less than $10 to $30 per month. These plans often include limited features and usage, suitable for individual content creators or small businesses.
  • Mid-Tier Plans: Usually priced between $30 to $100 per month. These offer more features, higher usage limits, and better customization options, ideal for growing businesses and marketing teams.
  • Enterprise Plans: Range from $100 to several hundred dollars per month. These plans provide advanced features, unlimited usage, and dedicated support, catering to large enterprises and agencies.

What Is an AI Copywriting Tool?

An AI copywriting tool is a software application that leverages artificial intelligence to generate written content automatically. These tools use advanced algorithms and natural language processing (NLP) to create a variety of content types, such as blog posts, articles, social media updates, product descriptions, and ad copy. Users can receive well-structured, coherent, and engaging text tailored to their needs by inputting specific keywords, topics, or brief prompts.

AI copywriting tools help streamline the content creation, saving time and effort while maintaining high-quality standards. The key features offered by most AI copywriting tools include:

  1. Content generation,
  2. SEO optimization,
  3. Tone and style customization,
  4. Plagiarism checking,
  5. Multilingual support,
  6. Real-time collaboration,
  7. Analytics and insights.

The main benefits of AI copywriting tools that enhance the efficiency and effectiveness of content creation include the following:

  • Time-saving – AI tools can generate content in a fraction of the time it takes to write manually, boosting overall productivity.
  • Consistency and quality – AI ensures consistency in tone and style across all content pieces, maintaining the brand’s voice.
  • SEO optimization – many AI copywriting tools come with built-in SEO features, helping to optimize content for search engines.
  • Cost-effectiveness – AI tools can reduce the need for hiring additional writers or outsourcing content creation, making it a cost-effective solution for businesses of all sizes.
  • Versatility – AI copywriting tools can generate various content types, from blog posts and social media updates to ad copy and product descriptions.
  • Inspiration and idea generation – AI tools are helpful in overcoming writer’s block and generating content ideas.
  • Multilingual capabilities – many AI tools support multiple languages, enabling businesses to create content for global audiences without needing translators.
  • Scalability – AI copywriting tools can handle large volumes of content, making it easier to scale content production as the business grows.
  • Data-driven insights – some AI tools offer analytics and performance predictions, providing insights into how the existing content will perform and allowing for data-driven adjustments.

Suitable for marketers, content creators, businesses, and agencies, these tools enhance productivity and consistency in content marketing efforts.

What Is the Purpose of Using AI Copywriting Tools?

The purpose of using AI copywriting tools is to streamline, speed up, and enhance the content creation process. These tools leverage artificial intelligence to generate high-quality, engaging content quickly and efficiently. Key purposes of using artificial intelligence in creating content include the following:

  • Increasing productivity – AI tools save time by automating the writing process, allowing content creators to focus on other tasks.
  • Ensuring consistency – they maintain a consistent tone and style across all content, aligning with the brand’s voice.
  • Optimizing SEO – built-in SEO features help improve content visibility and drive organic traffic.
  • Reducing costs – AI copywriting tools reduce the need for hiring additional writers or outsourcing, making content creation more cost-effective.
  • Generating ideas – AI tools inspire and give content ideas, aiding in brainstorming and planning.
  • Scaling content production – AI content generators enable the production of large volumes of content, supporting business growth and expansion.

Create Content with Landingi – the Best AI Copywriting Tool

AI copywriting tools have transformed content creation, making it more accessible, efficient, and cost-effective – whether you are a marketer, small business owner, freelancer, or content creator, AI copywriting tools are the ultimate solution to achieve digital marketing success.

From the user-friendly Rytr to the powerful and versatile Landingi, these platforms offer a range of capabilities designed to streamline the writing process. Each tool excels in different areas, such as tone customization, SEO optimization, content generation, and multilingual support, ensuring you can find the perfect match for your needs.

As you choose the right tool, consider your goals, the most important features, and how each tool aligns with your vision for your content strategy. As you have read this article, you get the best AI copywriting tools in 2024 – now it’s time to select the one that will answer your needs. To fully harness the potential of AI-powered writing, try Landingi now and experience its ability to craft compelling, high-quality content for your campaigns.

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Martyna Targosz

Content Writer

Martyna Targosz is a marketing content expert with over 3 years of experience in digital marketing. She specializes in landing page creation and conversion optimization. She is currently being mentored by Błażej Abel, CEO of Landingi, a leading company in landing page technology.
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