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Home Blog ClickFunnels Pricing Plans and Costs Analyzed In 2024

ClickFunnels Pricing Plans and Costs Analyzed In 2024


Exploring ClickFunnels’ pricing structure reveals a platform aimed at businesses seeking to enhance their online marketing and sales funnels. Offering a range of features to support various aspects of digital marketing, ClickFunnels has structured its pricing to accommodate different needs and scales of use. Let’s analyze the cost associated with utilizing the ClickFunnels platform.

How Much Does ClickFunnels Cost?

When it comes to cost, ClickFunnels offers three main pricing plans, catering to a wide range of business sizes and marketing needs. The Basic plan starts at $127/month, designed for individuals or small businesses, escalating to the Funnel Hacker plan at $208/month (when billed annually), tailored for enterprises requiring extensive marketing funnels and higher contact limits​​.

How much is ClickFunnels per month?

ClickFunnels monthly cost starts at $147 and ends at $297 when billed monthly. The pricing for ClickFunnels is as follows:

  • Basic plan: $147 per month (billed monthly) or $127 per month (billed annually)
  • Pro plan: $197 per month (billed monthly) or $157 per month (billed annually)
  • Funnel Hacker plan: $297 per month (billed monthly) or $208 per month (billed annually)

This means that if you choose to pay annually, you can save money on the Basic, Pro, and Funnel Hacker plans.

These plans are structured to provide escalating benefits and resources as businesses grow and require more complex funnel strategies.

Is ClickFunnels worth the money?

ClickFunnels is worth the money if you can make use of all the features that the platform offers. While it provides a range of features such as sales funnels, website building, and email marketing, its complexity may make it difficult for some users to navigate and utilize fully. ClickFunnels’ pricing plans are higher than some of its competitors, making it a significant consideration for those on a tight budget.

While ClickFunnels can be an all-in-one solution for businesses with a keen focus on online sales and marketing, it may not be suitable for smaller businesses or newcomers. While the platform’s access to extensive training and resources like FunnelFlix can enhance its value, it may not be enough to justify its cost for businesses that do not require a comprehensive suite of marketing tools.

Ultimately, whether ClickFunnels is worth the money depends on your business’s specific needs, marketing strategy’s complexity, and budget. While it can provide a solid return on investment for larger businesses that can fully utilize its offerings, smaller businesses or those on a budget should weigh the cost against their current and anticipated needs carefully.

ClickFunnels Pricing Pros and Cons

ClickFunnels’ pricing structure has its own set of advantages and disadvantages. On the one hand, it provides a range of marketing tools and the ability to scale for growing businesses. On the other hand, the higher entry price and complexity of the platform may pose challenges for beginners who are new to the world of online marketing.


  • Comprehensive Feature Set: ClickFunnels is praised for offering a wide array of features right out of the box, including unlimited pages, funnels, products, and email sequences for all plans.
  • Scalable Plans: From Basic to Funnel Hacker plans, users can choose a plan that best matches their current needs, with the option to scale as their business expands. This scalability ensures that ClickFunnels can support both small businesses and large enterprises effectively​​.
  • Training and Resources: ClickFunnels offers significant value through its access to extensive training resources, such as FunnelFlix Platinum. This resource provides users with courses and training modules on funnels, marketing, systems, traffic, sales, copywriting, business strategy, and peak performance.


  • Higher Starting Price: One of the notable drawbacks of ClickFunnels is its higher starting price compared to some competitors. This can be a significant consideration for startups or small businesses with limited marketing budgets. However, the rich feature set and scalability can justify the investment for businesses focused on growth​​.
  • Complexity for Beginners: The platform’s wide array of features, while beneficial, can also present a steep learning curve for beginners. Users new to digital marketing or those not tech-savvy may find it challenging to navigate and make full use of ClickFunnels initially​​.
  • Limited Customization in Lower-Tier Plans: While ClickFunnels offers a broad range of features, there are some limitations in customization options for users on lower-priced plans. This could affect businesses looking for more control over their funnel design and marketing strategies without upgrading to a higher tier​.
  • Limited Number of Templates: This can impact users looking for a wide variety of pre-designed options to kickstart their funnel creation process, potentially requiring more customization work or the need to seek external templates to meet specific design needs.

The pros highlight ClickFunnels’ commitment to providing a versatile platform for online marketing and sales funnel creation. However, the cons underscore the challenges smaller businesses or those new to digital marketing might face, particularly with the platform’s complexity and the investment required​​​​​​.

ClickFunnels Features

ClickFunnels offers a vast array of features to support online business activities, from sales funnel creation to email marketing and beyond. Notably, features include unlimited courses, workflows, pages, products, and email sequences across all plans, with varying limits on funnels, users, domains, and contacts depending on the chosen plan.

Here is a list of important features of ClickFunnels:



Sales Funnels

This feature enables users to design sequences of web pages that guide visitors towards making a purchase. The intent is to streamline the customer journey, enhancing the likelihood of converting visitors into customers by providing them with a sequence of targeted interactions

Landing Pages and Websites

Users have the capability to craft landing pages for specific marketing campaigns or objectives, such as lead generation or direct sales. The platform also includes a website builder, which integrates with sales funnels. The drag-and-drop interface simplifies the page creation process, requiring no coding skills for customization​.


ClickFunnels offers analytics tools to monitor the performance of funnels and marketing campaigns. It provides insights into metrics like page views, conversion rates, and user engagement.

A/B Testing

The A/B testing function allows for the comparison of different versions of projects to determine which one performs better in terms of conversions. Users can test multiple variations of a funnel, a page, or a workflow.


Users can set up automated sequences, like email marketing campaigns, that engage with the audience at predetermined stages. Workflows in ClickFunnels include segmentation, dynamic email content, and integration with third-party platforms.

ClickFunnels Pricing Plan Comparison

Each ClickFunnels plan progressively offers more features, including increased numbers of funnels, domains, and contact limits, catering to businesses as they grow​​. Below is a table that provides a quick comparison of the pricing plans offered by ClickFunnels.


Monthly Billing Rates

Best For


$147/month ($127/month when billed annually)

Individuals or small businesses just starting with online sales funnels, needing essential tools for funnel creation​​


$197/month ($157/month when billed annually)

Businesses requiring more funnels, users, domains, and advanced features like API access

Funnel Hacker

$297/month ($208/month when billed annually)

Large businesses or enterprises needing unlimited funnels and extensive contact limit


Priced at $147/month ($127/month when billed annually)

The Basic plan offers the foundational tools needed to create effective funnels. This plan includes a limited number of funnels, contacts, and users, as well as one website and one user, making it suitable for businesses with a smaller customer base or those testing the waters with ClickFunnels. Features such as a drag-and-drop editor, analytics, and integrations, are included, ensuring users have the essentials to start building their online presence​


Priced at $197/month ($157/month when billed annually)

The Pro plan steps up the offerings to cater to growing businesses that require more from their sales funnel software. It expands on the Basic plan by offering a greater number of funnels, pages, and additional users. The inclusion of API access makes it a robust choice for businesses looking to scale up their operations and integrate more deeply with other marketing tools​​.

Funnel Hacker

Priced at $297/month ($208/month when billed annually)

The Funnel Hacker plan is the most comprehensive package offered by ClickFunnels, aimed at large businesses or enterprises with extensive marketing and sales funnel needs. This plan offers unlimited funnels, 3 websites, and 15 users, catering to businesses with high volumes of traffic and complex funnel setups. Businesses looking for maximum flexibility, scalability, and depth in their online marketing efforts will find this plan best suits their needs​​.

Which ClickFunnels Plan Should I Choose?

You should start with a plan that matches your current business needs while allowing for future growth. For newcomers, the Basic plan offers a solid foundation, whereas larger businesses might benefit more from the Pro or Funnel Hacker plans for their extended capacity​​.

ClickFunnels Additional Costs

Additional costs when using ClickFunnels might include purchasing external premium templates. Also, if you reach a limit in your plan, upgrading to a higher tier is necessary to expand further.

ClickFunnels Pricing Tips

To make the most of your investment in ClickFunnels, make sure to use the training resources available, such as FunnelFlix. When selecting a plan, consider your long-term needs, as upgrading later can provide more benefits than immediately starting with a higher-tier plan. It’s also worth taking advantage of the 14-day free trial. In case you decide later that you no longer want to be a member of ClickFunnels, there’s a 30-day money-back guarantee.

ClickFunnels vs. Landingi Pricing

When comparing ClickFunnels and Landingi, it’s crucial to consider their pricing structures alongside the unique solutions they offer. The choice between the two depends on specific business needs, scale, and budget​​.

ClickFunnels, with plans starting from $147/month (when billed monthly), caters to a wide range of business needs, from individual marketers to large enterprises, offering a comprehensive toolkit for online marketing and sales funnel management. It excels in building comprehensive sales funnels, including email automation, and A/B testing.

Landingi, on the other hand, introduces a broader pricing range starting from a Free plan, moving up to Lite ($29/month), Professional ($69/month), and Unlimited plans, catering to businesses of different sizes and requirements. The platform is focused on landing page creation and optimization, providing a wide array of templates, a pop-up builder, A/B testing, Smart Sections, and built-in microconversion tracking, best suited for targeted campaigns and lead generation.

In conclusion, Landingi has the advantage of allowing users to expand their traffic limit within a plan for a fee without needing to upgrade to a higher-priced package. This feature is particularly useful for businesses with fluctuating traffic needs or those just starting out. Compared to ClickFunnels, Landingi offers a more flexible and potentially cost-effective solution.

ClickFunnels Pricing FAQ

This section will provide you with all the answers you need regarding ClickFunnels plan and pricing, in case you have any questions.

Why is ClickFunnels so expensive?

The high cost of the ClickFunnels platform can be justified by the comprehensive suite of tools and resources it offers, but for many businesses, the price may be prohibitively high.

What is the cheapest ClickFunnels plan?

The cheapest ClickFunnels plan is the Basic plan, at $127/month ($147/mo when billed monthly) – it is the most affordable option for accessing ClickFunnels’ core features​​.

What is the best ClickFunnels alternative?

The best ClickFunnels alternative is Landingi. It offers a broad range of features with a focus on landing page optimization at more accessible price points​​. Also, ​​Landingi offers a free plan that allows users to try out their platform for an unlimited amount of time.

Can I use ClickFunnels for free?

ClickFunnels cannot be used for free on a permanent basis. However, ClickFunnels offers a 14-day free trial, allowing users to test its features before committing to a paid plan​​.


ClickFunnels’ pricing structure is designed to support businesses at various stages of growth, with plans that offer a range of tools for creating and optimizing online marketing and sales strategies. While the investment might seem significant, especially for smaller businesses or those new to digital marketing, the platform’s comprehensive feature set can offer substantial value in terms of sales funnel management.

If you are looking for simpler or more cost-effective solutions than ClickFunnels, Landingi can be a great alternative for you. Landingi is an excellent option that offers user-friendly and affordable landing page solutions. It stands out by providing innovative features such as an AI Assistant for easy content creation, Smart Sections for efficient page building, and EventTracker for detailed analytics and reporting. With these tools, users can create high-converting and engaging landing pages with ease. Additionally, Landingi offers a free trial and a free plan, which allows users to explore its capabilities without any financial commitment.

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Magdalena Dejnak

Content Writer

Magdalena Dejnak is a marketing content expert with more than 4 years of experience in digital marketing. Her expertise lies in creating landing pages, managing social media, branding, and optimizing conversion rates. She has been a significant contributor to Landingi platform since the year 2020. Magdalena holds a Postgraduate Degree in E-marketing from the Akademia Górnośląska im. Wojciecha Korfantego. Currently, she is under the mentorship of Błażej Abel, CEO of Landingi, a leading company in landing page technology.
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