AI tools are transforming the marketing world, offering unprecedented opportunities to enhance campaigns, boost conversions, and drive growth. The selection of AI-powered software has never been more impressive, providing cutting-edge solutions that cater to various business needs. The right AI tools can give your business a powerful advantage, from automating tasks to delivering deep insights and predictive analytics.
As shown in a Boston Consulting Group study from 2023, companies that incorporate AI into their marketing strategies experience an average 20% boost in conversion rates, thanks to the enhanced personalization and data-driven decisions these tools facilitate. But this is last year’s data, and AI capabilities are still growing, giving more accurate solutions.
The real game-changer for marketers in 2024 is Landingi, an AI-driven platform redefining how marketers create high-converting landing pages. By harnessing the power of AI, Landingi helps businesses optimize their landing pages with precision, leading to significant improvements in conversion rates.
This article presents the top 10 AI tools and software of 2024, showcasing their unique features and the value they bring to businesses. Get ready to discover the technologies that will drive your campaigns to new heights and keep you at the forefront of the digital revolution.
Harness the power of AI to generate copy, edit images, and improve SEO. All within a single platform. Save time and get one step closer to perfection.
What is the best AI tool?
The best AI tool is undoubtedly Landingi, especially if you seek a comprehensive solution for crafting high-performing landing pages. It’s a multifunctional platform with over a decade of experience in simplifying landing page creation, testing, and optimization. In the era of artificial intelligence, it provides cutting-edge AI-driven solutions that enhance the content creation process.
The page creation process in Landingi starts with choosing a perfect template from over 400 propositions and customizing it with its user-friendly editor. You can specify your needs by defining the page purpose, selecting a style, and tailoring the generated content to your target audience. Landingi’s AI capabilities include generating content for the entire page (or chosen sections) that you can apply to your page right in the visual page editor. The AI copywriting features extend further with Landingi AI + SEO, which optimizes your page to meet search engine requirements. Additionally, the AI + Image feature allows you to edit the visuals you use on your page.
Landingi is an exceptional tool for creating AI landing pages, but its real strength lies in optimization tools. The platform’s built-in features for tracking user behavior and conducting A/B tests enable you to leverage AI in landing page optimization, all within one user-friendly platform. You can use its AI-powered solutions to rewrite content, create test cases, and experiment with different page versions to determine the most effective one.
Discover more about Landingi and other top AI tools in our ranking of the best AI tools for 2024 – meet advanced technology that can boost productivity, automate your work, and bring fast effects in various fields.
1. Landingi
The best AI tool in 2024 is Landingi, a multifunctional platform offering professional digital marketing tools for creating landing pages, testing and optimizing them, and running effective page-based marketing campaigns. Its primary tool is a user-friendly landing page builder, utilizing advanced AI algorithms to generate engaging content, edit visuals, and ensure SEO-friendly pages. Landingi is a tool designed to simplify landing page marketing and provide solutions that improve conversion.
Its intuitive drag-and-drop editor makes it easy to create pixel-perfect, mobile-friendly landing pages. The platform’s AI capabilities allow you to generate multiple versions of copy based on your page purpose, product or service specification, and target audience description, which you can approve or modify directly within the editor. AI in Landingi also supports SEO optimization and image editing.
Integrated A/B testing tools let you compare different versions of your landing pages to see which performs best. This data-driven approach helps refine your strategies and improve conversion rates, especially when using artificial intelligence to craft test cases. With EventTracker, you can monitor micro-conversions and analyze user interactions to make data-driven decisions about page optimization. Landingi integrates seamlessly with various marketing tech solutions, allowing you to streamline your campaigns and maintain a consistent workflow across platforms.
Key features of Landingi:
- Intuitive landing page builder,
- AI content creation,
- AI image edition,
- AI SEO optimization,
- Over 400 templates,
- A/B testing,
- User behavior tracking,
- Form and popup creator,
- Over 170 integrations.
Capterra review: 4.8/5
Pricing: 14-day Free Trial, Paid Plans from $29 monthly.
2. Anyword
The best AI tool for marketers is Anyword, particularly if you aim to scale on-brand content that drives marketing results. Trusted by over one million marketers, Anyword is a versatile AI writing platform designed to optimize and enhance your marketing content. AI technologies in the tool generate various marketing content, including blog posts, social media updates, and ad copy, ensuring that all your content needs are met within a single platform, streamlining your workflow.
However, Anyword’s AI doesn’t just generate content; it predicts its performance, letting you see which versions of your copy are most likely to succeed, enabling you to make data-driven decisions and improve conversion rates.
You can train its AI to capture your brand’s unique tone of voice, ensuring consistency across all marketing materials, maintaining brand integrity, and strengthening brand identity. With built-in SEO features, the tool helps you craft content that engages readers and ranks well in search engine results. This dual approach maximizes your content’s visibility and effectiveness.
Key features of Anyword:
- Performance prediction,
- AI copywriting tool for all marketing purposes,
- Copy intelligence for performance boosting,
- Integrations with other AI tools.
G2 review: 4.8/5
Pricing: Free Trial, Paid Plans from $39 monthly.
3. Jasper
Jasper is considered one of the best AI tools for enterprise marketing teams, as it excels at creating high-quality, on-brand content quickly and efficiently. Its ability to create, optimize, and manage content across various channels makes it ideal for integrated marketing campaigns, blog writing, SEO, and social media marketing. Jasper’s focus on secure, private, and ethical AI practices also ensures enterprises can trust the tool with their most sensitive marketing tasks.
The tool’s AI-powered features help users go from idea to execution faster while ensuring better outcomes. The Chrome Extension further enhances productivity by allowing users to generate and optimize content directly in their browser.
Jasper’s Company Knowledge feature ensures that all content remains consistent with the company’s branding and messaging, providing a central nervous system for all marketing content. Recent updates of Jasper include improved image creation tools, allowing users to generate visuals that complement their written content seamlessly.
Key features of Jasper:
- AI writing assistant,
- Team acceleration feature,
- Analytics tool,
- Company knowledge base,
- AI image generator,
- Various integrations.
G2 review: 4.7/5
Pricing: 7-day free trial, Paid Plans from $39 monthly.
4. Writesonic
Writesonic is one of the best AI tools available today, offering an impressive suite of AI-driven features for marketers, content creators, and enterprises. Its blend of advanced AI capabilities, ease of use, and commitment to security makes it an invaluable asset in today’s competitive digital landscape. Writesonic’s ability to produce high-quality content with real-time data and SEO optimization sets it apart from other AI tools.
Writesonic’s AI Article Writer generates detailed, well-structured articles tailored to your specifications. This feature uses advanced algorithms to ensure the content is engaging and factually accurate, which is essential for maintaining credibility and audience trust.
Integrated real-time SEO insights help optimize your content for search engines, boosting your website’s visibility and driving more organic traffic. Writesonic’s proprietary AI Model Gateway, GPT Router, dynamically routes between multiple AI models, ensuring the best quality output and reliability. This flexibility means that Writesonic can adapt to different use cases and provide consistent results.
Key features of Writesonic:
- AI article writer,
- Built-in SEO optimization tool,
- Competitor analysis,
- Rewording and rephrasing tools,
- Photosonic feature.
G2 review: 4.7/5
Pricing:
- For individuals: Free Plan with limitations, Paid Plans from $12 monthly.
- For professionals and teams: Paid Plans from $79 monthly.
5. MarketMuse
MarketMuse is another great AI tool, particularly for content planning and optimization. This platform leverages advanced AI technology to provide comprehensive insights and recommendations, making it an indispensable resource for content strategists. Its ability to provide personalized, objective insights based on thorough website analysis makes it valuable for improving content performance and achieving higher search engine rankings.
Its content planning feature enables you to create detailed plans within minutes, utilizing page-level, site-level, and SERP insights. This drastically reduces the time spent on manual research and prioritization. The platform’s competitive content analysis allows you to see how your content stacks up against competitors, identifying gaps and opportunities to enhance your content strategy.
The platform provides actionable recommendations, including keyword usage, content structure, and topic relevance, helping you create content that ranks higher and performs better. One of the most powerful features of MarketMuse is its content inventory tool, which offers a clear view of what content is performing well and what needs improvement.
Key features of MarketMuse:
- AI content analysis,
- Automated content planning feature,
- Keyword research feature,
- Content briefing tool,
- Content optimization feature.
Capterra review: 4.6/5
Pricing: 7-day Free Trial, Paid Plans from $149 monthly.
6. Runaway ML
Runway ML is the premier AI tool for creative professionals. Founded in 2018, Runway has rapidly advanced the integration of artificial intelligence and machine learning into art, entertainment, and human creativity. The platform offers AI-driven tools that simplify and enhance the creative process, making it accessible to artists, filmmakers, and designers.
It combines cutting-edge AI research with practical tools that are easy to use, even for those without technical expertise. The platform’s commitment to advancing creativity is evident in its continuous development of new tools and models that empower users to explore uncharted creative territories. Gen-1 and Gen-2 models facilitate text-to-video and video-to-video transformations, enabling creators to generate high-quality visual content effortlessly.
Generative audio and frame Interpolation features expand creative possibilities by generating audio tracks and smoothing video frames for a polished final product. The multi-motion brush tool, part of the Gen-2 model, provides precise control over motion in generated videos, adding depth and dynamism to the content. With Runaway ML you can customize and train AI models to meet specific creative needs.
Key features of Runaway ML:
- AI text-to-image generation,
- AI image-to-image generation,
- AI text-to-video generation,
- AI video-to-video generation,
- AI image-to-video generation,
- Gen-1 and Gen-2 models,
- Generative audio and frame interpolation,
- Multi-Motion Brush tool.
Product Hunt review: 4.4/5
Pricing: Free Forever Plan with limitations, Paid Plans from $12 monthly.
7. Originality.ai
Originality.ai stands out as the best AI tool for ensuring the authenticity and quality of created content. This comprehensive platform excels in detecting AI-generated content, checking for plagiarism, and aiding in fact-checking. It’s the best tool for content creators and publishers who need to ensure the authenticity and quality of their work. Its AI detection and plagiarism-checking capabilities are unmatched, making it an essential tool for anyone concerned with maintaining content integrity.
Originality.ai offers the most accurate AI detection capabilities, effectively identifying content generated by popular AI models like ChatGPT, GPT-4, Claude, Llama, and Gemini. This accuracy extends to detecting paraphrased content, a common method used to bypass traditional plagiarism checkers. This tool includes a readability checker that helps optimize content to meet search engine requirements. By analyzing and improving readability, it ensures content is both engaging and accessible.
The platform supports a robust fact-checking process, providing context and links for verification, thus reducing the chances of publishing incorrect information. It also includes team management and reporting features, allowing users to add team members, manage their access levels, and share comprehensive scan reports. This feature streamlines the editorial process and ensures consistent content quality across teams.
Key features of Originality.ai:
- AI content detection tool,
- Multilanguage AI detection (15 languages),
- Plagiarism detector,
- Fact-checking tool,
- Readability feature,
- Team management feature.
G2 review: 4.4/5
Pricing: Base Subscription with all features: $14.95; One-time usage – $30.
8. Chatfuel
Chatfuel is one of the best AI tools for businesses looking to enhance customer engagement and automate sales. With its powerful suite of features and seamless integration capabilities, Chatfuel offers a robust platform tailored to e-commerce marketers and business owners aiming to streamline their customer support and sales processes through automation.
Chatfuel employs AI to act as a sales manager on multiple channels, as WhatsApp, Facebook, or Instagram. It understands customer needs, recommends products, answers queries, and even completes transactions within a single chat, ensuring a personalized and efficient customer experience. One of Chatfuel’s standout features is its integration with ChatGPT, allowing for human-like interactions that significantly enhance customer engagement and drive sales growth.
The tool allows for detailed audience segmentation based on user behavior and preferences, ensuring that communications resonate with customers and drive better engagement. With real-time analytics, businesses can track messaging metrics, gain insights into customer engagement, and optimize their strategies. The platform also supports A/B testing, allowing users to test different message variations and determine the most effective approaches.
Key features of Chatfuel:
- Sales engagement platform,
- Segmentation and targeting features,
- Real-time analytics,
- A/B Testing,
- Comprehensive CRM integration.
Capterra review: 4.4/5
Pricing: Free Trial, Paid Plans from $14.99 monthly, Custom Chatbots from $100.
9. Zendesk
Zendesk is another great AI tool for customer service, offering a comprehensive suite designed to enhance customer experience through innovative artificial intelligence capabilities. Known for its user-friendly platform, Zendesk integrates AI seamlessly into its service solutions, ensuring that businesses can provide personalized and efficient customer support.
The tool’s AI agents are designed to operate autonomously or alongside human agents. They ensure seamless customer interactions, handle routine inquiries, and free up human agents to tackle more complex issues, enhancing overall productivity and response times. Zendesk employs AI to optimize workforce management by predicting workload and scheduling shifts accordingly. This ensures enough agents are always available to meet demand, reducing wait times and improving service quality.
The platform also uses AI to monitor and evaluate interactions, providing insights into performance and areas for improvement, helping maintain high customer service standards, and identifying training needs. Zendesk’s AI analyzes customer interactions to gather valuable customer behavior and preferences data to personalize future interactions and improve overall customer satisfaction.
Key features of Zendesk:
- AI-powered bots,
- Agent copilot feature,
- Workforce management,
- Quality Assurance,
- Customer behavior analytics feature.
G2 review: 4.3/5
Pricing: Free Trial, Paid Plans from $19 monthly.
10. Tabnine
Tabnine is an exceptional AI tool designed to enhance the productivity of software developers. As an AI-powered code assistant, Tabnine integrates seamlessly into popular Integrated Development Environments (IDEs), providing real-time code completions, error detection, and code optimization. With its advanced machine learning models, Tabnine is adept at learning from your specific coding patterns and workspace, ensuring consistent code quality and helping maintain coding standards.
The tool autogenerates high-quality code, turning plain text into functional code snippets and eliminating repetitive tasks. This feature is useful for streamlining code generation and automating coding tasks. Supporting the entire Software Development Life Cycle (SDLC), Tabnine offers an AI chat feature that assists with code creation, explanations, test generation, documentation, and bug fixes. This feature ensures continuous improvement of your code through interactive AI-powered support at every development stage.
It provides personalized coding assistance by learning from your existing codebase and development environment. Tabnine ensures the confidentiality and integrity of your codebase with zero data retention and models trained exclusively on permissive sources. Its focus on privacy and security makes it a reliable choice for enterprise environments. It also offers on-demand statistics to measure the tool’s impact on your productivity.
Key features of Tabnine:
- Code generation,
- AI-powered chat,
- Total code privacy,
- Personalized assistance,
- Efficiency metrics.
G2 review: 4.2/5
Pricing: Free Basic Plan, Paid Plans from $12 monthly.
Which AI Tool Is Best for Landing Pages?
The best AI tool for landing pages is Landingi, a multifunctional platform designed specifically to simplify and optimize the creation, testing, and enhancement of landing pages. It offers a user-friendly drag-and-drop editor with a built-in AI assistant, enabling users to design visually appealing and effective pages without any coding skills.
Leveraging AI, Landingi generates multiple versions of copy, which you can customize to fit your brand’s voice and audience preferences. Its AI + SEO capabilities ensure that your pages are optimized for search engines, driving organic traffic and improving visibility. Moreover, built-in A/B testing tools allow you to compare different versions of your pages to identify the most effective ones. With robust integration options and real-time analytics, Landingi provides comprehensive insights and recommendations, making it the best choice for businesses aiming to maximize their landing page performance.
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Who Should Use AI Tools?
AI tools are versatile and can be beneficial for everyone across various industries, including marketers, content creators, customer service teams, software developers, e–commerce businesses, financial analysts, small business owners, educators, and students. They can benefit from AI productivity tools, AI chatbots, AI generators, and other tools. The most popular groups of AI tool users are the following:
- Marketers – they can use AI tools to automate repetitive tasks, personalize customer experiences, and provide deep insights into consumer behavior. These solutions help marketers to optimize campaigns and improve ROI.
- Content creators – writers, designers, and video producers can use AI tools to generate content ideas, streamline the creation process, enhance creativity, and ensure high-quality outputs efficiently.
- Customer service teams – they can leverage AI-powered chatbots and virtual assistants to handle routine inquiries, offer 24/7 support, and free up themselves to focus on more complex issues, improving overall customer satisfaction.
- Software developers – they can use AI tools for code generation, debugging, and optimization, significantly speeding up the development process and ensuring high-quality code.
- E-commerce businesses – for those, AI tools can enhance product recommendations, personalize shopping experiences, manage inventory, and analyze consumer data to boost sales and customer loyalty.
- Financial analysts – AI can analyze large datasets to identify trends, forecast market movements, and automate trading, helping financial analysts make more informed decisions.
- Educators and students – as AI tools can provide personalized learning experiences, automate administrative tasks, and offer insights into student performance, they enhance the overall educational process.
- Small business owners – entrepreneurs can use AI tools to manage various aspects of their business, from marketing and sales to customer service and operations, enabling them to compete more effectively with larger enterprises.
Which AI Tool Is Best for Beginners?
The best AI tool for beginners is Writesonic, due to its user–friendly interface and versatile AI–powered content generation. It helps users create high-quality blog posts, social media updates, and ad copy with minimal effort.
The platform guides users through the content generation process and offers real-time feedback to improve writing skills. Built-in SEO tools optimize content for search engines, making it easier to drive traffic without in-depth knowledge. Writesonic’s affordability and ease of use make it the perfect choice for those new to AI and content creation.
How to Choose the Best AI Tool?
To choose the best AI tool, consider your needs, evaluate the tool’s features, check its intuitiveness, and make use of free trials. To ensure it meets your specific needs and goals, follow the 10-step guide:
- Identify your needs – determine what you need the AI tool for: content creation, customer service, code assistance, marketing automation, or other purposes. Clearly defining your requirements will help narrow down your options.
- Evaluate tool’s features – look at the features each AI tool offers and check if it has the functionalities you need. For example, if you need a content creation tool, check for features like content generation, SEO optimization, and real-time feedback.
- Assess ease of use – consider how user-friendly the tool is, especially if you or your team are beginners. Choose a tool with an intuitive interface and clear documentation or support.
- Check integration capabilities – ensure the AI tool can integrate with your existing software and workflows. This is crucial for maintaining efficiency and ensuring seamless operations.
- Review pricing – compare the pricing plans of different AI tools and see which ones fit your budget.
- Read reviews – look for reviews and testimonials from other users in your industry. This can provide insights into the tool’s reliability, performance, and customer support.
- Test the tool – whenever possible, take advantage of free trials or demo versions. Testing the tool in a real-world scenario will give you a better understanding of its capabilities and limitations.
- Consider customer support – check if the provider offers comprehensive support, including tutorials, FAQs, and live assistance.
- Evaluate scalability – choose a tool that can grow with your business. Ensure it can handle increased workloads and additional features as your needs evolve.
- Assess security and compliance – ensure the tool complies with relevant data protection regulations and has robust security measures to protect your data.
What Is the Average Cost of an AI Tool?
The average cost of an AI tool can vary significantly, from $0 free trials through basic plans for $15-$30 to advanced options for over $100 and customized enterprise plans for thousands of dollars. Costs vary depending on the type of tool, its functions, available team members, the size of the need, and the target market. The average price of AI tools involves:
- Free Plans: for $0 (limited features, limited team members, limited volumes)
- Basic Plans: from $10 to $50
- Mid-Tier Plans: from $50 to $200
- Advanced Plans: from $200 to $1000
- Enterprise Plans: from $1000+ (depending on customization)
What Is an AI Tool?
The AI tool is a software application that utilizes artificial intelligence (AI) technologies to perform tasks that typically require human intelligence. These tasks include learning, reasoning, problem-solving, perception, language understanding, and decision-making. AI tools are designed to enhance productivity, efficiency, and decision-making across various domains by automating complex processes, analyzing large datasets, and providing insights that would be difficult or impossible to achieve manually.
The key components of AI tools, making them invaluable solutions in various industries, involve the following:
- Machine learning,
- Natural language processing (NLP),
- Computer vision,
- Robotics,
- Expert systems.
The main benefits of leveraging AI tools include the following:
- Increased efficiency and productivity – AI tools can automate repetitive and time-consuming, important tasks, freeing up human resources to focus on more strategic and creative activities. AI algorithms can analyze large volumes of data much faster than humans, leading to quicker insights and decision-making.
- Improved accuracy and precision – AI tools minimize human errors, ensuring more accurate and consistent results, especially in data-intensive tasks such as financial analysis, or inventory management. By continuously learning and refining processes, AI tools improve the quality and reliability of data insights over time.
- Cost savings – automation of tasks reduces the need for manual labor, leading to significant cost savings in operations. AI tools optimize the use of resources, reducing waste and improving overall efficiency.
- Better decision-making – AI tools analyze vast amounts of data to uncover patterns and trends, providing actionable insights that support informed decision-making. Artificial intelligence can forecast future trends and outcomes based on historical data, enabling proactive strategies and planning.
- Personalization – AI tools can personalize user experiences by analyzing individual preferences and behaviors, enhancing customer satisfaction and loyalty. AI-powered chatbots and virtual assistants provide round-the-clock customer support, improving service availability and responsiveness.
- Scalability – these tools can efficiently manage and analyze large datasets, making them suitable for businesses of all sizes, from startups to large enterprises. AI systems can easily scale to accommodate growing data volumes and increasing complexity without a significant increase in costs or resources.
- Innovation and competitive advantage – artificial intelligence tools assist in generating new ideas, designs, and solutions, fostering innovation in various fields such as marketing, product development, and content creation. Early adopters of AI technologies can gain a competitive edge by leveraging advanced capabilities to improve their products, services, and operations.
What Is the Purpose of Using AI Tools?
The purpose of using AI tools is to enhance various aspects of work and daily life by leveraging artificial intelligence to perform tasks more efficiently, accurately, and intelligently than traditional methods. The key purposes of leveraging AI tools involve the following:
- Repetitive tasks automation – AI tools reduce manual labor and increase productivity by automating time-consuming, complex, routine tasks.
- Accuracy and consistency improvement – these tools minimize errors (e.g. in content generation they minimize grammatical errors) and enhance data quality, by ensuring more accurate and consistent results in various tasks such as data entry, analysis, and processing.
- Data analysis – AI tools analyze large volumes of data to uncover patterns, trends, and actionable insights, supporting informed decision-making. They can also forecast future trends and outcomes based on historical data, enabling proactive strategies and planning.
- Personalization – AI solutions, eg. virtual assistant, tailor interactions and experiences based on individual preferences and behaviors, enhancing customer satisfaction and engagement. They also enable creating personalized marketing campaigns by analyzing customer data and predicting consumer behavior.
- Decision-making enhancement – AI tools provide data-driven insights that help organizations make better, more informed decisions, and help optimize processes, resource allocation, and operations, leading to improved efficiency and outcomes.
- Cost reduction – automation and efficiency improvements provided by AI tools reduce operational costs, making processes more cost-effective.
- Innovation – these tools assist in generating new ideas, designs, and solutions, driving innovation across various fields. Adopting AI technologies early grants a competitive advantage by enhancing products, services, and operations.
- Customer service improvement – AI-powered chatbots and virtual assistants offer 24/7 customer support, enhancing service availability and responsiveness. They handle customer inquiries efficiently, leading to faster resolution times and higher customer satisfaction.
Choose Landingi to Drive AI Landing Page Campaigns
As AI technology continuously progresses, staying informed about the latest tools and software becomes increasingly important. Whether you are a beginner looking to explore AI’s potential or an experienced professional seeking to optimize your operations, the AI tools discussed here offer valuable resources to meet your needs.
From content creation and customer service to software development and data analysis, there are the best AI tools for you, designed to streamline workflows, improve accuracy, and drive business growth. Adopting these AI solutions can provide a significant competitive edge, enabling businesses to stay ahead in a rapidly changing digital environment.
If you are a marketer, small business owner, or you look for AI-driven solutions for large enterprise, try Landingi, the best AI landing page builder, and let artificial intelligence support your marketing efforts to achieve success.
