A know-how to PageInsider™

What is PageInsider™?

This AI-based feature is packed with solutions that make it possible to optimize a landing page before publishing it. It will help you understand the users and their interactions on your landing page. Read about the basic concepts behind PageInsider™ or visit our blog to learn more about PageInsider™.

How much does it cost?

The feature is available for free for all plans during the 14-day trial. After the test period, you can purchase access for $49/R$237/€49/£45 per month.

If you are already an active Landingi user and want to test PageInsider™, you can enjoy a 14-day trial period of this feature.

You can request access directly in the platform by yourself (see steps below) or contact our Support team (use the chat box).

How to launch or request PageInsider™

You can launch or activate the PageInsider™ (and request a free trial) in four places – in the platform and in the editor. The analysis will always run in a new tab. 

1. Go to the Landing Pages section, find the landing page that you want to analyze, click the three dots icon, and select PageInsider™, or

2. Go to the Dashboard of your landing page, click Actions in the upper right corner, and select PageInsider™, or

3. Go to the Optimization tab, scroll down, and click Analyze the main variant, or

4. Go to the editor of your landing page and click Saved in the upper right corner. Remember that page history is not available for the account with the Core plan.

Launch the analysis from the page history mode.

Clarity Score

The Clarity Score shows how transparent the design is to the new user, whether it's overloaded with elements and conflicting colors or whether it's clean and crisp. The algorithm takes into account the amount of information contained in your projects - text volume, text size and contrast, and colors, number, and size of images. A low score indicates that the design is overloaded and chaotic, and important elements are not visible enough.

• Poor clarity (0-30)
• Average clarity (30-57)
• Good clarity (57-95)
• Excellent clarity (95-100)

Smart Map

Analytics tool that enables marketers and design teams to improve design efficiency. Thanks to Smart Map, you can check which of the elements on the landing page attract the most attention. This will allow you to better optimize your landing page before publishing it.

Percentage of attention

Percentage of Attention contains quantitative data (percentage) of specific areas with key design elements that are included in it. By defining ROIs, you quantify the heatmap data and get the exact percentage of attention that the feature gets. For example, if you choose full screen, 100% attention will be given.

Take a look at the average results of Percentage of Attention listed below. At first, it may seem to you that 4% is a very bad result, but if your score is equal or higher to those below, that means that the percentage of attention for the elements on your landing page is very good! 

Primary CTA - 4%
Secondary CTA - 2%
Heading - 24%
Subheading - 15%
Logo - 4%

If the Percentage of Attention is lower than the average, consider rearranging the elements, changing the color or adjusting the size.

Go ahead and check out what percentage of attention your CTA is getting!

Single screenshot

If your landing page has several sections, you may need to run an analysis more than once to get the results for the whole page. Launch the analysis, and check whether all the screenshots are marked with a green checkmark. Use the arrow on the right to see more screenshots. If some of them are marked with a gray checkmark, click on them and run an analysis for individual sections. You will receive an email with a link each time you run an analysis for the first time for a given section.

Link to the analysis

When you launch an analysis for the first time for a given landing page, you will see a blue button saying Send me the link to the analysis. Click on it, and each time you run the analysis for the first time, you will receive an email with a link that will redirect you to the analysis.

Emails with the link to the analysis launched on the Agency accounts will not have Landingi branding.

Areas of Interest

By default, the areas of interest are defined automatically when you launch an analysis. If you want to analyze other elements of your landing page, you can define the areas yourself. Click on the page, draw a rectangle around the element, and select the type from the pop-up list. This way, the percentage will be more accurate.

The Guide to PageInsider™

On the left side, under the Clarity Score, you’ll find the Guide – a set of tips and best practices. PageInsider™might seem a bit too much in the beginning, but with just a few examples you’ll be able to smoothly optimize your landing page.