Landing Page of the Week #29 – Non-fungible Cats Too Lazy to Care
Landing Page of the Week #29 – Non-fungible Cats Too Lazy to Care
Last updated: June 29, 2022
Written by:
Kasia Hajok
Whether you consider NFTs a brave new technology, or a dumb, useless feature, it’s worth knowing what the buzz is about. And so,let me introduce a landing page where you can purchase the mysterious tokens.
It may be because the product isn’t widely understood by your audience that the creators chose to stick with something familiar: cats.
Then, come back to this email and read the review.
What is purring with satisfaction
Laziness is the main theme of this landing page. It is present in almost every section:
Source: lazycryptocats.community
This surprising and refreshing explanation of why they don’t do paid ads.
Source: lazycryptocats.community
Letting the visitors (and future followers) know that being lazy is OK.
Source: lazycryptocats.community
Awesome copy on this loading screen. It’s brutally honest and deliciously hilarious.
Source: lazycryptocats.community
Introducing The Team as (who would’ve guessed it!) lazy cats.
Source: lazycryptocats.community
And, on top of everything else, low-fi beats to chill even more.
What is more like an anxious kitten whining
The following elements left me wondering whether a cat stepped on a developers’ keyboard and ‘cattified’ something.
Source: lazycryptocats.community
The opening section’s dark background doesn’t change when a visitor switches to light mode. Quite confusing.
Source: lazycryptocats.community
I guess thelazy cats were too lazy to explainwhat an NFT actually is. But it’s okay – even Julie Nolke is confused about the difference between the fungible and the non-fungible.
Landing Page of the Week is a series where I review various examples of landing pages from the web.